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Your b2b audience is sophisticated and knowledgeable. To convince them that your product or service is the best, you’ll need to do more than recycle old ideas. Success comes with knowing how businesses work and how people work. Because every business is unique, and every situation different, you need an experienced marketing partner who knows the b2b marketing nuances.
We apply strategy across all advertising and marketing elements for continuity of messaging across channels and authenticity of brand experience – always considering the key audiences you need to communicate with – customers and prospects, stakeholders, government entities, etc. As a Minneapolis b2b marketing company without a channel preference, we offer direct solutions within the channels that make the most sense for your b2b marketing needs, whether that is direct mail, an email campaign, or a digital-driven multi-channel experience.
Creative starts with a strategy – a business goal or problem to solve. Our creative is beautiful, directed and directive, focused on key audiences you want to communicate with, it is brand driven and smart. We are a b2b marketing company for whom messaging is the foundation of all our creative. We never forget that the audience for your b2b marketing efforts are still people and that helps us craft messages that are relevant and attention getting, no matter who you need to communicate with.
There are different ways for b2b marketing companies to handle digital marketing (SEO and SEM) and our way is hands on and transparent. We customize the strategies to the audiences you need to get in front of and think about what they search for. We don’t hide behind obscure data reporting, hoping you won’t understand how your programs perform – we lay it out for you to see where your budget is going – down to the ROI and attribution of each channel used. ZERO% mark up of ad spend means just that. Unlike some companies, with us you pay a flat fee for our strategy, smarts and ability to get you results.
Give us a problem to solve, a brand to design, content to create, or an audience to find.