Synchrony Financial (Formerly GE Capital Retail Finance) needed to create a series of whitepapers covering topics in retail card marketing that are visually dynamic and present factual and survey information in an interesting way to engage retail brands. We developed a consistent, branded, dynamic way to display what could otherwise be rather dry data driven infomation, and assisted with copywriting and print production.

The whitepapers have been well received by the Synchrony CMO, internal and external clients and are currently featured on the Synchrony Financial homepage.