Weld, Riley, Prenn and Ricci, the largest law firm in NW Wisconsin (30+ attorneys) came to d.trio looking to refresh, update and revitalize their brand.

d.trio conducted internal and external research to identify the core strengths, competitive advantages, culture and business and service philosophies of the firm to inform the development of new visual elements and copy/content across the brand.

d.trio provided new name options and designed a modern, professional new logo plus a new tagline, “A More Powerful Partnership”. Additional elements include brand guidelines, a new stationary system (letterhead, stationary, business cards, mail labels), video and a fresh, new website for the newly relaunched Weld Riley, S.C. See the site at: http://www.weldriley.com